Monte Carlo, Monaco

Welcome to Monaco darling! 💙

Imagine us right now, we’re sitting balcony side overlooking the gorgeous riviera, wearing our finest white linens. Our hats are big, are shades are bigger, and we’re sipping a €40 espresso that tastes as expensive as the price tag. The air is rich, the cars are super, and the yachts are well… even more super. Monte Carlo is the epitome is luxury. It doesn’t apologise, it doesn’t try to be anything it’s not - it knows its people and it caters to them.

Monaco is a lesson in not trying to appeal to everyone, and that my friends, is where we are starting this week.

START HERE

START HERE

The perfect starting place for our time in Monaco, is this episode of my brand new Podcast series - The Private Jet Episodes. Shot (metaphorically) by the riviera, you’ll hear the sounds of chatter, clinking espresso cups and maybe… even a f1 car or two.

Start with the podcast to get a jump start into this weeks topic.

The Training

Now this is a training. An entire lesson in your brand and how to synchronise with your ideal client. Enjoy 💙

Extra Curriculuar

The Monte Carlo Playlist

Need something for those days by the water. I made this playlist for you 💙 This one has energy, perfect for stomps.

Make a Mood Board

Really wanna get in the Monaco spirit bones? I made a mood board on Pinterest. It may sound silly, but every day I started dressing in that energy (a lot of white dresses) did my makeup in timeless style and listened to my playlist. It gave me the vibes to really sit in this energy.

DM me!

This week in the podcast, I gave you guys an essential piece of homework. Did you catch it?

Homework:

  • Don your linens and go out for a Monaco style day. Preferably with an latte, and the biggest sunglasses

  • Complete the Monaco Moodboard of your brand. This is your visual identity and vibe!

  • Run a Billionaire Brand Audit from the training. Identify the gap between you and your ideal client. What can you do to bridge that gap?

  • Choose one brand upgrade to implement this week. Do one thing towards it and start chipping away. I booked a branding call with someone to redo my entire brand!

  • Send me the homework from the podcast 👀